I think part of the reason we’re in the messy middle, especially on Twitter, is because a better social media is detached from ad revenue. The only reason engagement matters is to then sell a product at some point in the chain. Substack seems to be moving in that direction and I think Elon would like that too.
I think part of the reason we’re in the messy middle, especially on Twitter, is because a better social media is detached from ad revenue. The only reason engagement matters is to then sell a product at some point in the chain. Substack seems to be moving in that direction and I think Elon would like that too.
Yeah, throws the incentives off.